Relevance, Inc.
  • - Services
  • Indianapolis, IN, USA
  • Full Time
  • PTO, 401k, Free Gym Membership, Health Insurance, Life Insurance

WE ARE HIRING FOR ASSOCIATE, CAREER, AND SENIOR LEVEL

The Digital PR Specialist works through campaigns designed to increase clients' brand awareness through the promotion of highly targeted content. The Digital PR Specialist is a seasoned professional in media and blogger outreach. The Digital PR Specialist has the ability to identify the right audience and deliver the right message to that audience by using existing strong relationships in niche subject areas and mentor other Media Outreach Specialists to accomplish these goals.

DigitalRelevance is a content promotion agency that helps enterprise content marketing teams deliver extraordinary returns. The company uses online PR and native advertising to promote high-impact content to popular online publications, communities, blogs and social influencers. Our content promotion and distribution services deliver more shares, more traffic, more awareness, more conversions and more Klout.

Digital Relevance offers exciting benefits to its employees, including a 4-day work week, a free gym membership, paid time off to volunteer in the local community, and a week-long holiday office closure.  Come be a part of our team!

Duties:

  • Assist with the ideation and pitching of article ideas/angles to industry influencers and web publishers
  • Create and manage relationships with multiple digital media outlets and web publishers
  • Leverage relationships for earned media coverage and social promotion
  • Oversee the creation of relevant outreach lists using software (eg: Cision) and other effective tools
  • Assist the sales team on calls and the creation of sample media lists
  • Manage social media campaign planning, implementation, management and analysis
  • Identify and approve the use of new tools for increased efficiency
  • Maintain a strong personal brand internally and externally
  • Create, research and implement inbound marketing tactics and strategies

Skills and Attributes:

  • Highly adaptable in an unpredictable environment
  • Proven ability to achieve personal and team goals (self-starter)
  • Understanding of PR as it relates to earned and social media
  • Understanding of target audience, search behavior and social platform engagement
  • Understanding and application of content strategy
  • Ability to teach and lead others
  • Excellent use of proper grammar, spelling, punctuation and syntax
  • Excellent written communication skills
  • Internet savvy, including the ability to expertly use the web for research
  • Savvy with various social media monitoring, analytics and engagement tools

Education and Experience:

  • Associate Level: 1-3 years of experience
  • Career Level: 3-5 years of experience
  • Senior Level: 7-10 years of experience
  • Experience in public relations, project management, online marketing or related field is required
  • Bachelor's degree in marketing, public relations, or communications from an institution recognized by the U.S. Department of Education is required



This position has been closed and is no longer available.
Relevance, Inc.

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